Shaping the Future of VN-TOURING GEN2 with Insights from Our European Roadshow
In July, the VMX team completed a month-long roadshow across Europe, designed to gather direct customer feedback and conduct in-depth market research for our latest generation touring LED screen — VN-TOURING GEN2.
🚚 The Journey
Spanning 30 days, our team visited 10 cities across 7 countries, including:
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Athens
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Milan
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Stuttgart
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Frankfurt
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Amsterdam
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Brussels
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Liège
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Paris
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Lyon
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Barcelona
Throughout this journey, we engaged with over 30 valued clients, including rental partners, event production companies, and technical directors across the live event industry.
💬 What We Learned
From hands-on demonstrations to deep technical discussions, the roadshow delivered incredibly positive feedback — alongside practical insights that are now shaping our next development sprint.
Recurring themes included:
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Faster and safer installation workflows
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Lighter structures without compromising strength
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Enhanced wind-resistance for outdoor touring
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More efficient transport solutions
🔧 What’s Next
Based on this valuable input, we are now implementing a series of upgrades to VN-TOURING GEN2. The final version will be launched in September, followed by demo samples shipped to our global branches for further customer evaluation and training.
🔍 Book Your Demo
We're proud to build products alongside our partners, not just for them. If you'd like to experience the next evolution in touring-grade LED displays, contact us today to schedule a private demo.
📌 Tags (optional for blog metadata):
VMX Visual, Venus Touring 2, LED Rental Display, European Roadshow, AV Industry, Product Development, Customer-Centric Design, Stage LED, Touring Screen, Live Events Technology, Visual Engineering
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